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Friday, January 21, 2011

Shopping with Friends


Remember the old days of online shopping? It was a holy transaction between you and your store of choice.  Nordstrom’s knew you and you knew Nordy’s, and that’s where it ended.  But now, during the era of community buying you can see what your friends are purchasing.  Not only can you see which stores they “like” via Facebook, you can figure out where they’re going via FourSquare (are you mayor?), and what deals they buy via Living Social, Groupon and My Drink On.  Community buying has made your private shopping experience a day at the Mall of America.  So, new fangled social media mall rat, who do you take shopping?

Revolutionary social networks like Facebook allow you to see who “likes” your favorite group buying marketplaces.  Then you can see who’s going to that event at that new bar that you’ve heard so much about.  Planning your weekend just got easy button easy. If you’re the social butterfly, find the party package and lure your friends by reposting tweets, liking groups and checking in on Four Square.  If you prefer to let others do the planning, check those Tweetups, peruse wall posts and check out check ins. “Try on” deals like those outfits you tried on at the mall – then get your friends to “yay” or “nay” it.  Did you and your friends love the new bar you went to for a half price rate? Try on another bar that your trusted group buying haven offers. Then tell your friends, because as seasoned shoppers know, if you share a great deal with your friends, they’re likely to reciprocate.  Always shop with a friend.

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